We are the UK regulator for content, goods and services charged to a phone bill.

We've updated the Annex to the existing Digital Marketing and Promotions General Guidance

01 November 2018

On 17 August 2018 we opened a consultation on reviewing the Annex to the existing Digital Marketing and Promotions General Guidance.

Following the consultation we issued our statement and updated the Digital Marketing Guidance with the new Annex. The new Annex is on Direct Buy Marketing.

Responses:

Infomedia

Statement following consultation on Updates to the Digital Marketing Guidance and Annex

Updated Digital Marketing Guidance with the new Annex